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NFL TV Ratings Problem Due To Long-Term Increase In Immigrant Share Of US Population

NFL TV Ratings Problem Due To Long-Term Increase In Immigrant Share Of US Population - Video

The NFL TV Ratings Decline where ratings are down year to year is a problem borne of a constantly rising immigration rate. The rate of legal immigrants has climbed from 4.7 percent in 1970 to 13.5 percent in 2015. If you add kids of immigrants then 26 percent of Americans are either legal immigrants or children of them. That means more people who know soccer and cricket than NFL Football. The NFL has to change the way it markets games to America.
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