UCLA just signed a $280 million shoe and apparel deal, the biggest in NCAA history – Los Angeles Times

Los Angeles TimesJumping into the new arms race in college sports – schools battling for massive sponsorships – UCLA has landed what is believed to be the biggest shoe and apparel deal in NCAA history. The 15-year, $280-million contract with Under Armour was scheduled …Under Armour signs record-biggest apparel deal with one universityCNBCReports: Under Armour […]

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